PR agency to boost trade between UK and India

The India Business Group has appointed Southampton based PR agency Lee Peck Media to boost its profile in the south of England.

The India Business Group is a leading independent business advisory consultancy.  Based in the UK, IBG has a team of consultants on the sub-continent and provides expertise, connections and cultural awareness to help organisations reach new markets and make successful deals, across a range of sectors.

Patrons include Virendra Sharma MP, Chairman of the Indo-British All Party Parliamentary Group and The Lord Patel of Bradford OBE, Chairman of India Business Group. Lending his support is Lord Rana MBE, Baron of Malone

With its headquarters in London,  IBG was formed in Southampton where it maintains strong links. As CEO of the India Business Group Amarjit Singh is at the forefront of building and strengthening bilateral trade and investment relations between the UK and India, working alongside some of the world’s most influential political and business leaders.

As a nationally recognised expert in Indian business affairs, Amarjit was one of two handpicked lawyers to accompany the Prime Minister, David Cameron, on the UK’s largest ever Trade Delegation to India in 2013. In both 2013 and 2014 Amarjit was recognised in the prestigious Sikh 100 Power List alongside other key international figures who are deemed the most influential and contemporary Sikhs in the World.

Commenting on the appointment of Lee Peck Media, he said: “The south of England is vitally important to us. Many of the businesses in the region have already recognised the untapped potential on the sub-continent especially post Brexit. It’s our job at IBG to ensure entrepreneurs fully understand that India is open for business to everyone.  As one of the best connected PR agencies in the country, we are delighted that Lee Peck Media is on board to help us spread this important message.”

Lee Peck Media’s first task is to help promote the inaugural 2017 Indian Awards across the region. This initiative, presented by the India Business Group, aims to recognise outstanding UK-based individuals and organisations, which have contributed to strengthening the UK/India partnership, over the past few years.

The exclusive awards ceremony and celebratory dinner will be held on 22 June 2017 in the Houses of Parliament.  There are six award categories ranging from businesses, entrepreneurs, arts & culture to special recognition.  Nominations are invited by members of the public and the deadline for entries is 1 May 2017. The winners will be chosen by a panel of judges and announced on the evening of 22 June.

Lee Peck said:These ground-breaking awards celebrate, for the first time, the efforts of outstanding UK based  organisations and individuals  who have worked over the years to strengthen the bond between the UK and India. This inaugural awards ceremony is a timely reminder about the mutually beneficial, evolving and special relationship between our two great nations”.

 Follow the 2017 Indian Awards on twitter: http://twitter.com/TheIndianAwards.