In today’s interconnected and 24/7 world the phrase “news travels fast” has taken on a new significance. The growth of social media has magnified the speed of news delivery and dramatically changed media consumption habits. Twitter, as well as being a delivery point for news, is now a source of stories in its own right. When a crisis hits, this 24/7, multi-platform news environment presents organisations with a different communications challenge. At Lee Peck Media we have been advising clients on how to prepare for the unexpected for more than 30 years.
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